Technical audit
Crawling, indexing, canonical tags, redirects, sitemaps, structured data and the Search Console errors nobody has read.
16 / Services
SEO that brings the right people, not just traffic
Technical fixes, content built around what your customers actually search for, and reporting that connects rankings to enquiries — without the guarantees nobody can honestly make.
- Projects delivered
- 50+
- Years of experience
- 10+
- Countries served
- 15+
- First results
- 3–6 mths
RANKINGS ARE THE MEANS ENQUIRIES ARE THE POINT
Plenty of businesses rank well for terms that never produce a single enquiry. A page can sit at position one for a phrase nobody searches with intent to buy, and the report will look excellent while the phone stays quiet. That is why we start with the searches that lead to work, not with the ones that are easiest to win.
Most SEO problems fall into three groups. The site is technically difficult for search engines to read, the pages do not answer what the searcher actually asked, or nobody credible links to the site. They need different fixes, and doing the wrong one for six months is the most common way SEO budgets disappear.
We also want to be blunt about what nobody can promise. No agency controls Google. Anyone guaranteeing a number one position is either guessing or planning to do something you would not want done to your domain. What we can promise is that the work will be explained, measured, and reversible.
SIGNS YOUR SEO NEEDS ATTENTION
The symptoms that usually bring a business to us. Several of these together mean the technical base is the first thing to check.
Ask for an SEO audit- Common warning signs
- Traffic dropped after a redesign or a platform change
- You rank for your own brand name and almost nothing else
- Search Console shows pages excluded or not indexed
- Competitors outrank you for terms you should own
- Your last agency reported rankings but never enquiries
- Nobody can say which pages bring in business
THE THREE PARTS OF THE WORK
Technical, content and authority — in that order, because each depends on the one before it.
Technical
Making the site easy to read
Crawling, indexing, site structure, internal links, speed, structured data and the errors sitting in Search Console. If search engines cannot reach or understand a page, nothing else you do to it matters.
Content
Answering the actual question
We map the searches your customers use to the pages that should answer them, then write or rewrite those pages properly. One page that genuinely answers a question beats ten thin ones chasing the same phrase.
Authority
Earning mentions that count
Digital PR, partnerships, listings and genuinely useful assets other people want to reference. Slow, unglamorous and durable — unlike bought links, which work until the day they suddenly do not.
WHAT THE WORK INCLUDES
The parts of an SEO engagement that actually move the numbers.
Keyword & intent research
The searches your buyers use, grouped by what they want — and which page should answer each one.
On-page work
Titles, headings, copy, internal links and schema on the pages that carry your traffic and revenue.
Content plan
What to write, in which order, and why — with briefs your team or ours can work from.
Speed & Core Web Vitals
Performance work where it affects crawling, experience and conversions.
Local & multi-location SEO
Google Business Profile, location pages and citations where you serve a physical area.
Anyone who guarantees you a number one ranking is telling you something they cannot know.
Ask for an SEO auditHOW AN SEO PROJECT RUNS
Six stages, and you see the reasoning before anything is changed.
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01
Audit
Technical health, current rankings, content coverage and competitors, written up as findings you can read.
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02
Research
The searches that lead to enquiries, grouped by intent and mapped to pages that exist or need to.
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03
Prioritise
A plan ordered by impact and effort, so the cheap wins happen first and you can stop whenever you like.
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04
Fix the technical base
Indexing, structure, speed, schema and the errors blocking pages from ranking at all.
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05
Content & on-page
Writing and rewriting the pages that matter, with internal links joining them properly.
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06
Measure & adjust
Monthly reporting on rankings, traffic and enquiries — including what did not work.
HOW LONG SEO TAKES
Technical fixes can show up in weeks. Content and authority take months. Anyone promising faster is describing something other than SEO.
| Stage | Typical time | What you receive |
|---|---|---|
| Audit | 1–2 weeks | Written findings, priorities, recommendations |
| Research & plan | 1–2 weeks | Keyword map, content plan, page-by-page actions |
| Technical fixes | 2–4 weeks | Indexing, structure, speed, schema in place |
| Content & on-page | Ongoing | Pages written, rewritten and interlinked |
| First meaningful movement | 3–6 months | Rankings and traffic changes you can attribute |
SEO PROJECTS
The shapes SEO work usually takes when a business calls us.
Technical SEO audits
A one-off deep audit with a prioritised fix list your developers can act on.
Ongoing SEO
Monthly work across technical, content and authority, with reporting tied to enquiries.
E-commerce SEO
Category and product pages, faceted navigation, duplicate content and feeds.
Local SEO
Ranking in the places you actually serve, including multi-location businesses.
Migration SEO
Protecting rankings through a redesign or replatform — before, during and after.
Recovery
Diagnosing a traffic drop after an update, a migration or a penalty.
WHAT WE WORK WITH
We do the implementation ourselves where you want us to, rather than handing over a PDF.
WordPress & WooCommerce
Where we can implement the fixes directly in the theme.
Shopify
Within the platform’s constraints, including collection and product templates.
Headless / Next.js
Metadata, rendering strategy and structured data in the front end.
Analytics tools
GA4, Search Console and rank tracking — verified before anything is judged by them.
WHAT SEO COSTS
An audit is a fixed price. Ongoing SEO is monthly, sized to how much content and development time the plan needs. If your site is too small to justify a retainer, we will say so and give you the audit instead.
Get your estimate- What moves the price
- Site size, and how many pages genuinely need work
- How competitive your market and search terms are
- Whether we write the content or edit yours
- How much developer time the technical fixes need
- Local, national or multi-country targeting
- Whether you want implementation or just the plan
RECENT WORK
Aura Premium Packaging
Luxury E-commerce Redesign
A premium skincare and packaging brand with a store that looked and felt nothing like the products it was selling — and a mobile experience that lost buyers at the checkout.
Read case study
Nexus AI
Investor-Ready AI SaaS MVP
A founding team needed a working product to put in front of investors — without an in-house engineering team and without a year of development.
Read case studyRELATED SERVICES
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Learn moreSEO QUESTIONS
What businesses ask before starting SEO work.
Still have a question? Ask us on WhatsApp
No, and nobody honestly can. Google decides rankings, changes its systems constantly, and does not take instructions from agencies. What we guarantee is that the work is explained, measured and reversible.
Technical fixes can show within weeks. Content and authority usually take three to six months to move competitive terms. If someone promises faster, ask exactly what they plan to do.
It depends on whether people search for what you sell. If they do, a handful of well-targeted pages can be worth more than any ad budget. If they do not, we will tell you and suggest where to spend instead.
We can write it, or write briefs and edit what your team produces. Content written by someone who knows your business usually performs better, so we prefer working together on it.
We focus on mentions you earn: digital PR, partnerships, listings and genuinely useful content. We do not buy links — they work until an update removes them, and the cleanup costs more than the gain.
Either. We can implement the technical and on-page work ourselves, or hand a prioritised list to your developers and review it afterwards.
Usually, yes. Drops normally trace back to a migration, an indexing problem, a core update or a technical change. We look at the timing against Search Console and analytics to narrow it down.
Monthly: rankings for the terms that matter, organic traffic, and how many enquiries came from it. Rankings alone are not a result.
They do different jobs. Ads buy traffic now and stop when you stop paying; SEO compounds slowly and keeps working. Most businesses use both, with the balance changing as the site matures.
Nothing disappears overnight. The technical fixes and pages stay, and rankings usually hold for a while before competitors move past you. There is no lock-in with us.
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